Digital marketing is an essential part of any business’s marketing strategy, and it’s important to measure and track the success of your efforts to make sure you’re getting the most out of your campaigns.
One way to do this is by using key performance indicators (KPI’s) and metrics to track the progress of your campaigns and determine how effective they are. But with so many different KPI’s and metrics available, it can be overwhelming to know which ones are the most important to track.
Here’s a guide to some of the most important digital marketing KPI’s and metrics to consider:
By tracking these KPI’s and metrics, you can gain a better understanding of the effectiveness of your digital marketing efforts and make informed decisions about how to improve your campaigns. By regularly monitoring these metrics, you can optimise your marketing strategy and achieve better results for your business.
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